When it comes to maintenance and repairs, many business owners and facility managers focus their attention on their buildings, and for good reason. However, this does not mean you should completely ignore your parking lot. It may look tough on the outside, but without the right amount of care, your once beautiful parking lot could begin to deteriorate before your eyes. And maintenance doesn’t just mean crack sealing, patching, and pothole repair. Proper maintenance also includes aesthetic repairs, like striping, signage, and wheel stops. These seemingly simple maintenance tasks play a bigger role than you probably realize.
Parking Lot Striping, Signage, and Wheel Stops
When was the last time you had your parking lot striped? When was the last time you updated your signage? When was the last time you ever considered replacing your wheel stops?
“These are the extras as I like to call them,” explains Patrick Gillen, owner of PTG Enterprises, a full service commercial asphalt contractor in the Baltimore area.
“Regardless of how well the excavation, grading, concrete installs, stone placement and asphalt was laid, what’s going to stand out to the average passerby is the brad new striping against the fresh black asphalt.”
New paint, signs, and wheel stops give your parking lot a certain “WOW” factor that will help you attract customers and boost business. Throw in sealcoating every three to four years, and your parking lot will look like a work of art.
The Link between Parking Lot Striping, Curb Appeal, and Profitability
Despite being taught at a young age to “never judge a book by its cover,” that is exactly what consumers to on a daily basis.
- According to studies, as much as 70% of first-time sales at restaurants, retail shops, lodging facilities, and attractions come from curb appeal.
- 52% of shoppers will not return to a store if they don’t like the aesthetics.
- Good aesthetics can help encourage customers to return, which will further help profitability. Researchers at Harvard found that by increasing repeat visits by just 5%, profits can increase anywhere from 25 to 125%.
Your parking lot striping wears away over time, which is why re-striping is the most common and routine type of asphalt maintenance. It is recommended that you re-stripe your parking lot every 12-18 months.
Parking Lot Striping Services in Baltimore
PTG Enterprises is a can handle all of your parking lot striping needs. We have managed hundreds of pavement projects throughout Maryland, Washington DC, and Virginia and have the experience you need. When you choose PTG, you can expect a fair proposal, professionalism, and quality work. That is our promise to you.
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To learn more about Parking Lot Striping, please contact PTG Enterprises aka My Pavement Guy today by calling 410-636-8777! You can check us out on Facebook and Twitter as well!
Tags: Baltimore, parking lot striping
