What’s the first thing people see when they pull up to your business building? Your parking lot. This may seem insignificant in terms of what you usually focus on–after all, the building itself is where all the business takes place. The parking lot is merely an in-between stage wherein people leave their cars behind to forget about them. However, a good looking parking lot is exactly what’s going to make the difference between a positive and negative experience for your client or customer. Read on to find out why a parking lot is such a vital part of your business.
First Impressions
If a client pulls up to your building and parks under your company logo, only for their front tire to fall into a huge, debilitating pothole, they aren’t going to think very highly of you. Even though they know that you aren’t personally out there paving the lot, they’re still going to blame you for any damage caused to their car. Not to mention, a plethora of cracks and stains doesn’t bode well for you, either. The best way to ensure your customers are getting a great impression of your business from beginning to end is to start with an immaculate parking lot.
Safety
It’s not just the cars that are in danger when there are major imperfections in your parking lot’s construction. Large holes and deterioration can cause people to trip, stumble, and fall. Incorrect or unclear markings may cause accidents. Improperly marked handicap spaces may cause injury to those who need to use them. Uneven pavement can also cause tripping. The fact is, a smooth parking lot is not only less annoying–it’s also much safer.
Aesthetics
Let’s say someone is checking out your business on Google Maps. If they see that your parking lot is all but destroyed, they aren’t going to be very enticed. Not to mention, word travels fast. If someone locally tells their acquaintances, “This business has the worst parking lot,” you aren’t going to have luck when it comes to gaining new customers. Looks, despite the popular belief, are worth everything.
PTG Enterprises can help reconstruct your parking lot!
If you want to protect your asphalt and ensure it has a long lifespan, choose PTG Enterprises for your sealcoating and asphalt maintenance needs. We offer commercial concrete, masonry, asphalt installation, repair, and paving throughout Baltimore, Harford, Anne Arundel, Howard, and P.G. Counties. If you are interested in hearing how we can help you, contact us online or give us a call at (410) 636-8777. For more tips and tricks, be sure to follow us on Facebook, Twitter, YouTube, LinkedIn, Google+, and Flickr.